How to White Label Your Virtual Conference for Complete Branding Control?

white label virtual conference

In Person Event Venues Respect your Brand

Before we talk about how to white label your virtual conference, let’s talk about in-person events. I remember going to many conferences at the Javits Center in NYC. Not once have I seen the building branding inside in any of these conferences or expos. Instead, you always see the main event name and their sponsors banners. And whether it’s the Javits Center or any other event venue, you would never see a mention of the venue during the event or on the floors. The only time I’ve seen such thing is when there is food or beverage provided, there is normally a small mention, something like “Coffee provided by Sheraton”.

White Label your Virtual conferences

Now, let’s flip the situation to a virtual event. Instead of the venue, you’ll have webpages, instead of stages with screens and A/V, you’ll have videos. Your virtual event sponsors will love how their logos, links, and pdfs are in the spotlight. Why should you settle for your virtual event producer to have a “powered by” mention, or their logo blasted all over your event page. It’s simply unacceptable.

Not only it comes off as how desperate they are to promote their service, but also looks very unprofessional to your attendees and more importantly your sponsors. It reflects very poorly to them especially after they had paid you a sponsorship fee just to realize some other company with no relation to the industry has a bigger logo there for free. That’s why you should not be restricted to white label your virtual conference.

All we ask for is a small mention

Now don’t get me wrong, every one loves some attention. For example, when people go to a conference, they will often check in on their social media or at least tweet about it. Something like (I’m at #javitscenter for the #cars #show #CSNY2018). So, we’ve decided to adapt the same strategy at VSE. All of our clients will get complete branding control over your event (see below). All we ask for is a tweet, a blog post mention, or a short facebook post before we start working on your event. (You can even remove the post after a while, we won’t force you to keep it up because we’re nice this way) 😉. And you will get full control to white label your virtual conference or event as outlined below.

Here is an example we randomly found (no relation):

What branding control will you get with VSE?

To white label your virtual conference or event, we ask that you do the mention we ask for and you will get all the following at the great price of “Zero”:

1. Your event or company logo everywhere, even as a favicon.

2. Your event or company original domain name pointing on every page (CNAME customization).

3. Every email or email sequence sent (tickets, reminders, announcements) will come from your domain (custom SMTP).

4. Speaking of emails, your logos and your sponsor’s logo/info can be added as well.

5. Your color scheme with the light design of the event pages and with the advanced site design package (Our full services package).

6. No links will point back to VSE, not even a tiny link in the footer.

VSE gives you complete control to white label your virtual conference or event.

So much branding control awesomeness!

Your Revenue Your Profit 100%

Your Revenue Your Profit

You created a conference, you reached out to speakers and sponsors, you created your event’s schedule, in addition, you hired a service and got a platform to deliver your event. Why would you have to pay a fee out of your revenue on top of all of this? In short, it makes no sense.

Your Revenue, Your Profit 100%

Similarly, we feel the same exact way. At VSE collectively within our team we’ve used membership services. In addition, we’ve used course delivery services. For example, one of our team members even consulted for a restaurant. They had to pay a hefty fee for a booking service. It just doesn’t make sense.

As a result, we’ve decided that if you have a revenue driven event with ticket sales, no matter if you have 50 ticket sales or 10,000, we will never ask you for a cut. We implement our ticketing system with Stripe (your own Stripe account). Whatever you sell is all yours. You would only pay whatever Stripe charges as a transaction fee the same as any other merchant provider would charge out of your revenue. That’s it plain and simple. Try our cost calculator here.

To Clarify, we do not charge your attendees. You (the event host) will be able to add your Stripe account in a very easy way within your event admin area. Whenever attendees purchase tickets, it will show up directly on your Stripe account.

BONUS: No Stripe fees on your first $10,000 in payments

We are working behind the scenes with a partner company to offer a way to our clients to pay no fees for the first $10,000 payments processed in ticket sales through your Stripe account. Therefore, you can keep 100% of your revenue. We will update this article when we secure the deal.

Super Fast Secure and Powerful Servers Backed by a CDN

Super Fast Secure and Powerful Servers cdn hls

You know DC’s super hero The Flash? He’s got nothing on us! We have super fast secure and powerful servers.

Money Transactions

All summit registrations will have Stripe payment gateway. In other words, your payments will be secure and your attendee information is safe from hackers. You can sign up with Stripe and have your payments sent directly to your bank account. To clarify we integrate safely with Stripe and Stripe connect for affiliate payments.

1. Event Pages

The summit pages: The platform is SSL encrypted for your speakers, attendees, and sponsors security. We use Stripe for payment which takes care of all transactions on their banks grade secure servers, therefore you are not liable if anything goes wrong. All pages are optimized out of the box (for both speed and search engines). And are hosted on a SSD server which then get distributed all over the world with a powerful CDN (Content Delivery Network). So if you are in the USA and you have an attendee in Australia, they will get the content served to them from a close by server so everything loads extremely fast.

2. Video Content

Our super fast secure and powerful server will host all pre-recorded videos. However, these video servers with it’s own video CDN that’s separate from our pages CDN. We apply advanced HLS encryption on all videos. No one can download your videos with a browser extension. As a result no one can steal your content from our servers unless you specifically ask us to allow video downloads. And if you are streaming a live presentation with us.

Our live streaming system uses the WebRTC technology, a fast end-to-end encrypted technology that does not require any downloads. Therefore any live stream will load fast in most browsers (Chrome, Firefox, Opera, Yandex). Similarly on any iphone, iOS, or Android (we can even stream to smart TV’s). Even if the attendee had a slow internet connection or located half way around the world. In short, all your attendees will be able to safely watch your talks in a Flash.

BONUS: We also have DDoS Attack prevention measures in place on these super fast secure and powerful servers.

Virtual Event Setup in Just 2 Days

Fast 2 days virtual event setup

2 Days Virtual Event / Summit / Conference Setup

That’s right. Our virtual summit team of experts will help you setup your entire virtual event in just 2 days. And we’re not talking business days, yes, we just said that your entire virtual summit will be setup in under 48 hours from the moment you or your company signs our contract, to the full pages, video platform, accepting payments from ticket sales and even sponsors.

What you can expect in exactly 2 days? From past experiences, our team has figured out that there are 3 ways you can setup your virtual event with us. The fastest way is to setup your virtual summit or conference from scratch on our super fast and powerful servers.

Example: ABC company wanted to create a virtual conference with 10 speakers that will start in 30 days.

Our solution in just 10 simple steps:

1. VSE and ABC company agrees on the terms and sign a contract (Day 0)

2. VSE gets all the necessary info (Day 0)

3. VSE works their magic and start creating the virtual event (Day 1)

4. At the same time ABC company will receive our full on-boarding steps (Day 1)

5. If all speakers and sponsors info and materials (photos/logos) are ready, VSE will add it to the virtual event pages (Day 2)

6. At the same time VSE will implement the registration pages, payments, schedules, and email sequence (Day 2)

7. VSE delivers the virtual summit site and start working along ABC company throughout the end of the conference (Day 2)

8. That’s it.

9. Now that everything is in place, VSE will start working with speakers to record their talks or PowerPoint presentation (We now support Prezi). We will then start editing the videos and upload them to our secure servers. Our current team can edit up to 6 hours of videos per day (we will expand soon), so for the sake of this example (10 talks around 1 hour each) it will take VSE about 2 days to have the videos edited and uploaded. (Day 3 and 4)

10. VSE will work along side ABC company for any edits or updates and test everything multiple times until the day of the virtual conference and also during the conference.

You see, we’ve done a TON of research on the competition and know that it takes them a week to create a landing page, then weeks to edit and host videos, and without testing, things did not work out correctly and it was very painful for us. WE ARE HERE TO GIVE YOU A SEAMLESS EXPERIENCE.

On Boarding: All Aboard the Virtual Event Train

Virtual Summit on boarding and building

On Boarding

No one likes complications and our team is really awesome that way. To remove any confusion and to speed things up. We are using a 3rd party on-boarding software that serves as a to-do checklist. You can call it our documentation or help pages if you would.

Once we finalize the contract and setup your initial event pages. We will send you an on boarding for summit hosts step by step list that will make your life easier. We will then contact your speakers and give them another thorough checklist so they have a seamless experience as well.

The way this will work is as follows:

Firstly, we finalize our virtual event services with a contract. Secondly, we will setup your summit initial pages within 2 business days. Immediately after, we will send you (the host) a link to our on boarding checklist. At the same time we will send another on boarding checklist to your virtual event speakers. This will take you through everything you need to do as a host. As a result, it will instantly eliminate the work load on your side of gathering your speakers info by giving them instructions of how to accomplish their tasks from uploading their photo, bio, social links, to the instructions on how to record the talk video and how to manage the chat for the Q&A session with our event moderators.

Although we found out this is very helpful method. We are always here to help you if the on-boarding process was not enough.

Let’s get on board of the virtual summit train together. CHOO-CHOO!

Update: We have now integrated a new workflow method to help you and your speakers get setup quickly and easily. As part of welcoming you to our virtual event platform. We have designed a workflow process to help you get on board and be setup in no time. We’ve written an article about it.